TikTok Ads
Understand what is running
Review campaigns and performance
Read campaigns, ad groups, ads, integrated reports, and creative-performance data.
Investigate creative and delivery issues
Retrieve review status, campaign diagnoses, creative-fatigue results, and available change history.
Carry campaign work forward
Create and update campaigns
Work with campaigns, ad groups, ads, budgets, delivery status, and supported Smart Plus campaign actions.
Prepare creatives and audiences
Upload image or video assets, maintain creative portfolios, and create or update audience definitions.
Work with leads, catalogues, and measurement
Retrieve lead records, maintain product feeds and catalogues, and work with pixels or custom conversions.